Cycling is huge news in the UK, especially since Team GB’s incredible performance at the 2012 Olympics.
Once the country picked their jaws off the floor, they got on their bikes, and British Cycling reported last year that over two million people across the country now cycle at least once a week – an all-time high.
The sport’s increasing popularity creates some out-of-this-world opportunities for cycling events and incentives.
From cross-country charity rides to high-speed track experiences, and from donning lycra yourself to watching the pros from the stands with a bottle of bubbly, cycling events and incentives are big news.
Perfect for team building, networking and celebrating with staff, clients and partners, cycling events and incentives are well worth a closer look…
Lee Valley Velopark
Treat your incentive group to an unforgettable ‘Introduction to Track Cycling’ package, where they can ride the Olympic velodrome track, and be coached by an expert in riding a fixed wheel track bike.
There is a wealth of other experiences on offer here, as the Velopark was the first in the world to offer four types of cycling in one place (track cycling, road racing, BMX and mountain biking). We would love to talk to you about creating bespoke cycling events and incentives that will take advantage of this exceptional opportunity.
London to Brighton Bike Ride 2017
Sign your team up to cycle in the British Heart Foundation’s flagship fundraising event. It’s a busy, buzzing ride for a great cause, taking in a route through the city, out into the countryside and (mostly) downhill to Brighton.
Billed as an event “for the fast and the fall behinds, the solo riders and the team players, the experienced and the newbies”, your group can be sure of a warm welcome, some great PR material and a well-earned night in Brighton that they won’t forget – drinks on the beach at the L2B after party, then spa treatments and a room at The Grand, anyone?
Image: The BHF London to Brighton bike ride, © British Heart Foundation, all rights reserved.
The RideLondon-Surrey 100
RideLondon is a three day cycling festival held in and around London. The RideLondon-Surrey 100 takes place on the Sunday of the festival and sees over 25,000 amateur cyclists riding a 100 mile route from Queen Elizabeth Olympic Park to The Mall, via Surrey’s winding country lanes and challenging hills.
The event raises vital funds for charity (£12 million in 2015), and also offers a Peloton Relay option for teams of four if the full 100 miles sounds like a stretch.
Entry for this year’s event has now closed, but 2018 entries will be opening soon…
Image: RideLondon-Surrey 100, © London Marathon Events, all rights reserved
Kick Back and Watch the Pros
How about an evening in a luxury central London hotel before watching the RideLondon-Surrey Classic on July 30th?
Or pick your mountain range and combine a corporate ski trip with catching the Tour de France through July. Get some late-summer sun with your people and catch the Vuelta a España, the final Grand Tour of the year, or hold out and head to Ghent in November for the traditional big closer of the cycling season at the Ghent 6 Days track event.
Image: Greg Van Avermaet, © Amaury Sport Organisation, all rights reserved.
Got something specific in mind? We’d love to put it together for you. A bespoke trip for your high flyers to ride L’Étape du Tour? A specially designed London to Paris ride with all hotels, transfers and flights home booked for you? No problem. Champagne receptions, arriving by helicopter, branded jerseys and the best rates at the hottest hotels? You’re talking our language.
We can help you create challenging, enjoyable and memorable cycling events and incentives that deliver on your objectives. Get in touch now via the Contact page or call +44 (0)161 482 8222.